Appiphany Technologies Holdings Corp (OTCMKTS:APHD)
Appiphany Technologies Holdings Corp (OTCMKTS:APHD), headquartered in Salt Lake City, UT, engages in online brand protection and internet monitoring. Shares are up over 100% in today’s morning trading on very heavy volumes. Today the company released a statement that its recent acquisition, ClassiDocs, unveiled a significant new functionality that enables the Classification of Structured Data Sets. The classification of every major enterprise’s data set (structured data) completes the holistic view of data across the enterprise for IT administrators, Security Administrators, and Governance/Compliance officers. ClassiDocs is a leading Data Classification platform that enables end-users and data-stewards to actively participate in the process of classifying data sets in a user-friendly, efficient, and quick process that the company claims generally requires little end-user training or education.
Appiphany’s web-based platform allows it and its clients to search, identify and take action against illicit, counterfeit, and diverted sales of products. Appiphany Technologies Holdings Corp (OTCMKTS:APHD) also provides risk management services, custom application software development and print technology services. Its core market is the luxury goods industry, as well as the footwear and apparel market. Appiphany Technologies Holdings Corp (OTCMKTS:APHD) provides their services through three platforms – Watchdog Protect, Watchdog Locate, and Watchdog Web.
Watchdog Protect monitors online auction sites and has the ability to identify and remove counterfeit, stolen, or gray-market goods. Appiphany Technologies Holdings Corp (OTCMKTS:APHD) also offers Watchdog Locate. Watchdog Locate automates the identification of potentially stolen. or fraudulently obtained items, being listed by employees, vendors, and contractors on online auction sites. Watchdog Locate will automatically cross-reference sales of your product with staff postal code and address details. Watchdog Web identifies and removes online threats to organizations and their personnel. Social media, blog and forum monitoring allows their clients to target consumer and employee sentiment. The service also allows clients to detect phishing and affiliate scams, driving web traffic “away” from their site and potentially damaging their reputation.
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About the author: Marc has a degree in economics and a MSc. in Finance. Over his 20-year career, Marc has worked for global investment firms in Europe and the United States as an analyst, fund manager, and consultant.