Genius Brands International, Inc (Nasdaq: GNUS) – Trying to Bank the “Cool” Factor

Genius Brands International, Inc – Nasdaq: GNUS

Genius Brands International, Inc. “GBI” (Nasdaq: GNUS), headquartered in Beverly Hills, CA, creates and licenses multimedia content for toddlers to tweens. Genius Brands International, Inc. distributes content, and character-based products, worldwide in all formats. GBI’s portfolio includes award-winning Baby Genius; adventure comedy Thomas Edison’s Secret Lab, available on Netflix, public broadcast stations and GBI’s Kid Genius channel on Xfinity on Demand; animated movie Stan Lee’s Mighty 7; and Warren Buffett’s Secret Millionaires Club, starring iconic investor Warren Buffett. Genius Brands International is also producing a new animated preschool series based on Llama Llama, the NY Times bestselling children’s book franchise; and a tween music-based adventure series SpacePOP.

GNUS has traded above $7.00 but experiences low volumes. This may change in the future as it does have partnership and distribution assets that could propel its earnings. To date, Disney and Sony both have signed agreements with GNUS and one of its key products, SpacePOP, is being sold in Toys-R-Us. GNUS is going after the “cool” market and if it gets hot and continues to develop its impressive partnerships and distribution assets, could see much better days ahead. But be warned, the last financials showed a $3.48 EPS loss.

Always perform your own due diligence before making any decisions regarding the buy or sale of any stock.


Author: Steve Clark

Steve Clark is a 23 year Wall St professional with stints in M&A, risk management, and algorithm trading.

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